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Thursday, February 28, 2008

Magnolia's new genre arm, Magnet, secures all rights to "Let The Right One In"

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Magnolia’s new genre arm, Magnet, secures all rights to “Let The Right One In”

Munich, February 25, 2008 – Bavaria Film International has sold all rights to its European Film Market hit “Let The Right One In” to Magnet, Magnolia Pictures new genre arm, for North America. Right on the heels of its first market screening negotiations got under way over Thomas Alfredson’s romantic horror film and two times Gothenburg award winner with Magnolia finishing the race.

”Let The Right One In”, based on a best-selling novel by Swedish author John Ajvide Lindqvist, tells the story of a lonely twelve year-old boy and his friendship with a young girl, who appears to be a vampire.

“This modern-day vampire romance proves to have the right amount of poetic art house feel injected into the horror genre and therefore appeals to a wide audience”, says Stefanie Zeitler, Head of Sales with Bavaria Film International. “The cross-over potential is immense and I am very glad that Magnolia sees it the same way. They are the perfect partner as they have proven the right touch for films like this and we look forward to this cooperation”.

“A stand out film in any market or festival, ‘Let The Right One In’ is a master work of horror,“ says Tom Quinn, Senior Vice President at Magnolia. „What Bong Joon Ho’s ‘The Host’ did for monsters, Tomas Alfredson’s ‘Let The Right One In’ will do for vampires.“

“Let The Right One In” is produced by Carl Molinder and John Nordling at EFTI in association with Sandrew Metronome, Filmpool Nord, Sveriges Television, and WAG.
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